Save Chuck!
One of my favorite TV shows, Chuck, is on the verge of being cancelled. Since it is 2009, however, we know that people aren't content to accept this kind of news and instead prefer to take matters into their own hands.
Fans pulling stunts to try and convince networks to renew TV shows is nothing new. We saw this when hordes of people sent Mars bars to the networks to save Veronica Mars and cans of nuts for Jericho, but the efforts to save Chuck are the most sensible yet.
It all started with a fan by the name of Wendy, who made the connection between the show and one of its sponsors, Subway. She launched a campaign to get fans to purchase $5 footlong subs the day of the finale (today) to show support for the show. What what better way to do it than to support a sponsor by purchasing actual product?
This move got the attention of Zachary Levi, who plays Chuck on the show. While it is of course in his interests for the show to have another season, he lent his support to the movement very graciously and to the delight of many fans. The videos below show Zachary leading a legion of fans (in the UK, no less) to purchase the sandwiches, and even making a few of them in the process. Even if you're skeptical that this might be an evil corporate PR stunt, I don't believe he could have feigned the humility and genuine appreciation towards all the fans as well as the folks working the Subway. The guy's a real class act.
You too can show your support with a tasty $5 footlong. Tuning in to the finale tonight at 8pm on NBC would help tremendously as well.
Here's hoping the show sees a third season!
